Family office and asset management group sets up global headquarters in Hong Kong

Priority Asset Management Group Limited, a multi-family office formed by several esteemed families from the Mainland and North America, officially opened its global headquarters in Hong Kong today (June 24), leveraging the city’s strategic location in the Guangdong-Hong Kong-Macao Greater Bay Area and sophisticated financial market to expand its high-net-worth clientele for its family office and asset management business in the region.

The new headquarters is located in the heart of Hong Kong’s financial centre in Central with its strategic location in the Greater Bay Area as the main reason. It offers professional and independent financial advices and tailor-made high-net-worth asset management solutions to clients. It will also provide fund management services to clients. The company aims to leverage Hong Kong’s unique and free financial market to reach out to high-net-worth clients in the region via Hong Kong, according to its Chief Executive Officer, Mr Morgan Lin. The company has already signed external asset management agreements with various premium private banks to offer diverse products to clients.

Mr Lin said, “Hong Kong, as part of the Greater Bay Area, allows free flow of capital movement with a wide range of global investment products available for investors. It has a deep pool of talent with professional investment experience and a sound legal system, making it an ideal location for us to expand in the region. We will use the city as our base, eyeing the huge markets in Greater China, as well as around the world, to formulate investment strategy and identify suitable global investment products and services to meet clients’ needs. We welcome Hong Kong’s recent initiatives with special purpose acquisition companies, limited partnership funds and open-ended fund companies , providing benefits to the industry. We are considering to participate with several projects in the pipeline.”

He added, “Our Hong Kong headquarters will manage the Group’s business direction and provide daily operational support, and serve as our main customer service centre. In addition to the traditional family office services, we also want to develop the digital market within the first six months providing online traditional family office services to more clients.”

Associate Director-General of Investment Promotion Mr Charles Ng welcomed the opening of Priority Asset Management Group’s new headquarters in Hong Kong. He said, “Hong Kong is not only located at the heart of Asia, but also a premier international financial centre and wealth management centre. It offers many unique advantages for family offices to operate and grow. We wish Priority Asset Management Group every success in Hong Kong and beyond.”

About Priority Asset Management Group

Priority Asset Management Group is a multi-family office and asset management group serving high-net-worth clients and families. Members of its professional team come from various industries, including banking, insurance, real estate and company secretarial services. It follows the licensing obligations under the Hong Kong Securities and Futures Commission, providing asset management and financial services to clients. In addition to its Hong Kong headquarters, the company also has an office in Shanghai. For more information, please visit

About InvestHK

Invest Hong Kong is the department of the Hong Kong Special Administrative Region Government responsible for attracting foreign direct investment and supporting overseas and Mainland businesses to set up or expand in Hong Kong. It provides free advice and customised services for overseas and Mainland companies. For more information, please visit

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